[YSPractice - Adidas Sanlitun Flagship Store - COVER IMG] Wen Studio
[YSPractice - Adidas Sanlitun Flagship Store - IMG 1] [YSPractice - Adidas Sanlitun Flagship Store - IMG 2] [YSPractice - Adidas Sanlitun Flagship Store - IMG 3] [YSPractice - Adidas Sanlitun Flagship Store - IMG 4] [YSPractice - Adidas Sanlitun Flagship Store - IMG 5] [YSPractice - Adidas Sanlitun Flagship Store - IMG 6] [YSPractice - Adidas Sanlitun Flagship Store - IMG 7] [YSPractice - Adidas Sanlitun Flagship Store - IMG 8] [YSPractice - Adidas Sanlitun Flagship Store - IMG 9] [YSPractice - Adidas Sanlitun Flagship Store - IMG 10] [YSPractice - Adidas Sanlitun Flagship Store - IMG 11]

Adidas Sanlitun Flagship Store

PrizeHonorable Mention in Interior Design / Retail Interior
Firm LocationBeijing, China
CompanyYSPractice
Lead ArchitectTingting Yu
Design TeamRemy Li, Zaoyang Li, Paul X. Wang, Lloyd Yang
ClientAdidas

YSP team designed a series of multi-sensory “phygital” experiences for the upgrades of Adidas SANLITUN global flagship store. We created unique shopping experience for each consumer by connecting virtual and reality, past and present through the use of installations. The “phygital” experiences are also embedded with Adidas key values, including technology innovation, sustainability, and cultural inclusiveness to individuals as well as groups.